Presenter: Doug Cook, Owner & Senior Value Advisor, Headwaters Strategic Succession Consulting, LLC
Throughout his career, Doug has led teams in sales, marketing, and management, driving significant business and financial improvements. His proactive approach to engaging all stakeholders has boosted revenues, margins, and profitability. Recognizing the challenges faced by small to mid-sized businesses, he became a Certified Exit Planning Advisor (CEPA®) to assist owners in maximizing transferrable value prior to a business sale or transition. In addition to assisting his clients through the business succession process, he has been a partner in business sales of his own. Based on his specialized education and vast experience, he founded Headwaters Strategic Succession Consulting, LLC in April 2020, where he serves as Owner and Senior Value Advisor.